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URL	http://businessplansmentor.com/
Description	Storytelling is the method of making a connection with the client first, and selling a merchandise second. This process of marketing is different to most advertising programs, and often seems more like an innovative writing program than a marketing strategy. Through skilful writing, however, a story is produced that not only connects with clientele; it sets up the business as a reliable resource. Properly done, the story is the main focus and the product takes a backseat to the drive the story offers. A client makes a moving connection with the story, and the message is considered real. Fascinatingly, even though the client is aware that the story is being used to finally sell something, they are still more prone to buy based on the link they made during the story.
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Add Time	2017-07-26 00:32:56
Category	Business / BusinessServices / Consulting

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